In the article” A word in your ear… why the rise of audiobooks is a story worth celebrating” the author Alex Preston emphasized the increasing trend of listening to audiobooks. According to the author, listening to audiobooks was not his priority even until 2020, but now it has occupied a prominent place on the list of his most important things to do. This all happens because of COVID-19, as he described that the first thing he did when he went through the Covid-19 journey in Early April – was to draw the blinds and put on an audiobook ( Preston, 20).

Finely, To support his argument, why the rise of audiobooks is a story worth celebrating “writer has used many research and interviews such as quoted the interview, Duncan Honeyman, a key player in the firm’s audiobook strategy and senior commissioning editor at Penguin Random House. He asked him by sharing his thoughts that audiobooks had done so well during the lockdown. Duncan points out “human connection at a time when a lot of people are feeling isolated from one another.”

Context and rhetorical proposal.

“A word in your ear… why the rise of audiobooks is a story worth celebrating ” is an informational article written by Alex Preston an award-winning author and journalist. This type of article usually fits into an informational and educational genre setting. The main objective of this article seems to be to celebrate and market the more use of audio as the title of the article is, why the rise of audiobooks is a story worth celebrating.

Layout & Organizations.

The text is organized in paragraph format without any particular heading or subsection. There is no abstract introduction and conclusion. Although for the methodologies section writer has introduced the technological techniques and in place of the literature review writer has used different past Studies and different stats, facts, and research to prove his argument. The article starts with a beautiful portrait. The whole article consists of around 14th paragraphs; some of them are short and some are long paragraphs. There is no particular use of heading and subheading.


The author has used formal and academic language with an informative and educated tone. The study employs a third-person use most of the time. We can also find the use of personal pronouns which shows that the author has shared personal experiences. The vocabulary of the article is easy and common, so an average reader can read it without any particular dictionary.

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